Privacy policy

Last updated: 2026 - 01 - 13

1. Introduction

Your privacy is important to us. This Privacy Policy explains how [Company Name], registration number [Org. number], with registered address [Company address, Sweden] (“we”, “us”, “our”), collects, uses, stores, and protects your personal data when you visit or make a purchase from [website URL] (the “Website”).

We process personal data in accordance with the EU General Data Protection Regulation (GDPR) and applicable Swedish data protection laws.

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2. Personal Data We Collect

We may collect the following categories of personal data:

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a) Information you provide to us

• Name

• Billing and delivery address

• Email address

• Phone number

• Payment information (processed securely by our payment providers, not stored by us)

• Account information (if you create an account)

• Customer service communications

b) Information collected automatically

• IP address

• Browser and device information

• Cookies and similar technologies

• Pages visited and actions taken on the Website

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3. Purpose and Legal Basis for Processing

We process your personal data for the following purposes:

PurposeLegal Basis

Processing orders and deliveriesPerformance of a contract

Handling paymentsPerformance of a contract

Customer supportLegitimate interest

Sending order confirmations and service emailsPerformance of a contract

Marketing communications (if you opt in)Consent

Improving our Website and servicesLegitimate interest

Accounting and legal obligationsLegal obligation.

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4. Cookies

We use cookies and similar technologies to ensure the Website functions properly, analyze traffic, and improve user experience.

You can manage or disable cookies through your browser settings. For more information, please see our Cookie Policy [if applicable].

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5. Sharing of Personal Data

We only share your personal data when necessary, including with:

• Payment service providers

• Shipping and logistics partners

• IT and hosting providers

• Accounting and legal service providers

• Marketing platforms (only with your consent)

All third parties are required to process your data securely and in compliance with GDPR.

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6. Transfers Outside the EU/EEA

If personal data is transferred outside the EU/EEA, we ensure appropriate safeguards are in place, such as:

• EU Standard Contractual Clauses

• Transfers to countries approved by the European Commission

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7. Data Retention

We retain personal data only as long as necessary for the purposes described above, including to comply with legal and accounting requirements (e.g., Swedish bookkeeping laws).

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8. Your Rights

Under GDPR, you have the right to:

• Access your personal data

• Request correction of inaccurate data

• Request deletion (“right to be forgotten”)

• Object to or restrict processing

• Data portability

• Withdraw consent at any time

• Lodge a complaint with Integritetsskyddsmyndigheten (IMY)

To exercise your rights, contact us at [contact email].

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9. Data Security

We take appropriate technical and organizational measures to protect your personal data against unauthorized access, loss, or misuse.

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10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The latest version will always be available on our Website.